01
Pour
Pour the entire 20ml concentrate into your reusable bottle.
Thoughtful by nature
Less waste. More intention.
Our concentrated formulas are designed to be mixed with water at home, helping reduce the need to repeatedly purchase and transport single-use cleaning bottles. Simply refill, reuse, and enjoy a more considered cleaning routine.
THE PLASTIC PROBLEM
Why keep shipping
water in plastic?
Most conventional cleaning products are largely water, packaged in bottles designed to be used once and discarded.
Recycling may extend a bottle's life, but it does not solve a system built around producing, transporting and throwing away more plastic.
A system ready for change
EVERY YEAR IN THE UK
13 billion
plastic bottles are used across the UK every year.
01
Mostly water
Traditional cleaners transport water that already comes from your tap.
02
Made to be discarded
A typical home adds more than a dozen cleaning bottles to the waste stream per year.
03
A heavier footprint
Shipping water increases packaging, transport weight and emissions.
THE REFILL SYSTEM
One small bottle.
One powerful clean.
Everything you need for a naturally fresh home—without another single-use cleaning bottle.
02
Add water
Fill slowly with ordinary tap water to just below the neck.
03
Shake
Give the bottle a gentle shake to combine the concentrate and water.
04
Refill
When it runs out, keep your bottle and begin the simple ritual again.
THE RESULT
500ml of naturally fresh multi-surface cleaner
CHOOSE YOUR SCENT
→
WHAT MATTERS TO US
Better choices,
thoughtfully made.
Every element of our cleaning ritual is considered—from what goes into the bottle to what happens when it is empty.
01
100% plant-based
Effective cleaning made with thoughtfully selected plant-based ingredients.
02
Reusable amber glass
A beautiful 500ml bottle designed to be refilled and used again.
03
Recyclable glass refills
Our compact 20ml glass bottles are infinitely recyclable after use.
04
Thoughtfully made in the UK
Made closer to home using premium pure essential oils and considered ingredients.
Small everyday changes can help create a cleaner home and a lighter footprint.